Sheffield marketing agency Dialled In has hired Katie as its new SEO executive, adding expertise in content creation and search strategies to its growing team. Katie joins with more than six years in digital marketing, including a stint as SEO Team Leader at a major educational publisher. There, she managed global SEO campaigns in competitive markets and delivered organic growth.

She holds a BA in English Literature and multiple technical SEO certifications. That mix equips her to craft search-optimized content that boosts visibility and results, officials at the agency said. Her skills cover SEO-led content, search planning and digital accessibility, rounding out Dialled In’s SEO and PPC services.

The appointment positions Dialled In to handle bigger clients. Katie’s leadership in large-scale SEO strategies builds on the agency’s track record with small and medium-sized businesses, according to Josh Dickens, the commercial director.

“Katie will work across client accounts to lift search visibility, improve rankings and help ideal customers find them online,” Dickens said. He noted her experience at the educational publisher adds strategic depth, enabling service to larger organizations. “We’ve built strong outbound marketing for clients, but effective SEO brings inbound calls too,” he added. With rising demand, the agency sought her confident, team-oriented approach from the start.

Brendan Hall, creative director, called the hire a key step for integrated SEO and PPC. “Search drives campaign success, and in-house specialists deliver more client value,” Hall said. Katie already contributes to client accounts and internal projects, ensuring content performs well in search while looking sharp.

“I’m thrilled to join during this growth phase,” Katie said. “The warm welcome makes it a pleasure, and I’m eager to help clients maximize SEO potential.”

The move fits Dialled In’s expansion as it enters 2026 with eight experts in marketing and business development. The team has room for new clients needing creative, marketing or sales support. This follows the July 2025 hire of social media executive Dan Eardley, signaling steady investment in talent amid client demand.

Dialled In offers full-service strategies in website design, digital and print marketing, and lead generation. Businesses aiming to lift 2026 performance can contact the team at 0114 312 2330, [email protected] or www.dialledin.com.